Thursday, November 11, 2010

Stylist profile / video business card

Video business cards are something all stylist's should consider if you want to make the most out of online advertising. A video is multiple times better than a paper card because it makes a deeper impression on people and can be shared to more people faster.
Video gives new potential clients a better idea and feel for you as a person and this will benefit you far more because you provide a very personal service. Viewers are far more likely to choose a business or person they feel they already know over one they don't. And on top of this there are the facts that video is more effective because the average person retains 70% more information when it's both audio and visual.

Here are some great examples of stylist profile videos. This first one is for Beth who is a stylist in Vancouver BC Canada. Her video was done by Abstract (I) Media who specialize in online promotional videos for artists, from hair to music you can look at their site to see that they cover it all and they do it well!

Abstract (I) Media did a great job at making you feel like you know her as a person and gave you a good idea of what it would be like to have her do your hair.

Here is another example of a stylist profile video done by Intercede Media.

These videos are extremely cheap however the payoff may be worth it. You will never run out and they will be up online for as long as you want them to be!

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