Youtube is more than just a place to watch viral cat videos. It is a site that you can make into your own personal tv channel starring you and or your salon. This is a great way to promote yourself from video profile/business cards to how to videos to help your clients maintaing their great style when they get home.
Here are some great examples of stylist and salon youtube channels I found from the Social Hair Stylist Blog
The Hair Stylist Blog TV
This channel is just getting started with a few videos but they do a great production job.
Sam Villa Hair
Sam is clear, quick and to the point. He has uploaded many videos to be seen with all kinds of tips and tricks for stylists. He is very active in his videos!
My Bella Color Studio
My Bella Color Studio has some great videos with cutting techniques and coloring. They are incredibly engaging in their videos and their online presence. This one is definitely one to watch.
Another channel with some great cutting techniques to watch for inspiration. Not quite as entertaining but a good channel for information and tips as well as another example in social media!
Youtube is a great way to keep yourself in the front of your clients mind with how to videos they can refer back to at home when trying to recreate your style to providing tips and tricks to other professionals in the industry.
Social Media is about engaging and sharing.