Monday, April 18, 2011

How to Create IFrame-Based Facebook Pages

These are the pages that are customized with your own graphics and branding to set you apart from other facebook pages. You can get as creative as you want to catch eyes!

This is a basic tutorial for setting up your own custom iframe for your facebook page. My book "The Hairstylist's Guide to Social Networking" will soon be updated to include different websites that are easy to use to program your own iframe for your facebook page with link embeds as well as tools for interacting with your clients.

but for those who are computer savy here is a tutorial to get you started on building your own custom page!

Monday, April 11, 2011

3 Reasons for event marketing

Event marketing is one of the easiest and most effective ways to up your social media effectiveness. Social media is a great way to market yourself and gain new clients and online word of mouth but don't forget the basics of our industry. Our industry survives recessions because it has an element that people need and that's other people and personal touch. meeting someone online is great and easy but it doesn't have the effect that meeting them in person does. There are 3 reasons why you should attend events for marketing

1. Personal contact

People need people and marketing is far more effective when you can make a personal connection with someone.

Wednesday, April 6, 2011

Don't forget about online forums

I remember when the internet first came to life and the greatest thing about it was the chat room. There you could go and talk to people all over in different parts of the world. Then the rest of the internet was introduced and chat rooms became a place for creepy people and dateline NBC...